Chemicals
Neue Wege gehen, um Profitabilität und Wachstum in der Chemieindustrie zu realisieren
Neue Wege gehen, um Profitabilität und Wachstum in der Chemieindustrie zu realisieren
BearingPoint‘s Marketing Operations Grid is a systematic approach to address the organizational changes and challenges faced when taking marketing automation to the next level (stepping up the game in terms of marketing automation). It supports mapping out roles and responsibilities, as well as key competencies that shape the future marketing organization in the context of state-of-the-art marketing technology.
