“Capital markets are subject to regulations, which are now also visible in the distribution” – so the introduction to the article of Matthias Niklowitz in the “Schweizer Versicherung”-magazine of January 2012. The customers look for information on their own, compare sources and actively seek for best offers.
This article gives an insight into today’s customer usage of apps and social-networks, as well as the impact this might have on the classic insurance distribution channels.
"First publication: Schweizer Versicherung, Monatsmagazin für Finanz und Assekuranz, Nr. 1, Januar 2012, pages 38-39“