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Zurich, May 22, 2012 – BearingPoint, management and technology consultancy, released today its annual 2012 BearingPoint Institute Report. Constructed as a thought leadership vehicle, that capitalizes on the consultants’ experience acquired with clients, the publication aims to provide a deep and incisive opinion on business realities. It acts as both a reference and stimulus for debate among business leaders and supports them in making strategic decisions.

“The BearingPoint Institute’s ambition goes beyond traditional ‘thought leadership’”, says Dr. Andreas Merbecks, Partner at BearingPoint and in charge for the BearingPoint Institute. “With the report we want to foster innovative ideas and at the same time equip decision makers with pragmatic solutions, which in experience have proven to be effective – across industries, service lines and countries.”

BearingPoint Institute Report 2012 themes

The 2012 report presents three themes across industries, all of them to stimulate opinion and propose new points of view.

Strategies to deal with customer paradoxes in the digital space: the majority of companies is aware of the digital consumer and knows that their customer relationship management strategy needs continuous adjustment. But five unsolved contradictions which drive consumer behaviour online challenge companies on a whole new level. Paradoxes such as the users’ aim to use GPS for locating the nearest store without allowing companies to track their location (empowerment vs. privacy) ask for new approaches in management. The research discussed in the paper gives attention to these ‘customer paradoxes’ including thoughts on how to anticipate these contradictions.

Trends in Green Supply Chain Management: according to the BearingPoint Supply Chain Monitor, a survey among European organisations, most companies know about the importance of developing products with a low environmental impact.

With 70 per cent the majority of European companies also believes in the economic value of a green supply chain. But many business leaders are insecure on how to improve processes efficiently and sustainably. The paper helps solving these questions and takes a close look at sustainable production and transportation processes, the current regulation framework, established methods and best practices across industries in Europe.

Opinions on open government initiatives around the world: open government is a modern concept that offers many advantages for society such as more transparency and even more democracy, while also providing value for administrative and political authorities. Administrative bodies across Europe are already active in the open government movement, but not nearly active enough. BearingPoint articulates its manifesto for Open Government, outlining specific initiatives for greater transparency and calls upon administrations in Europe to draw on existing successful programs.

The BearingPoint Institute

The BearingPoint Institute has been set-up to be a meeting point between on one hand the practical knowledge and current realities BearingPoint consultants encounter whilst advising clients ‘in the field’ and on the other hand academic perspectives and research. This combination of different perspectives helps leaders to understand the evolution of global economy at a deeper level. To support this ambition, the BearingPoint Institute itself is architected around three pillars: the experts and authors of the studies, a global and experienced leadership team of BearingPoint Senior Partners and an independent Advisory Board of respected business leaders and academics from elite management schools and universities worldwide.

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The full BearingPoint Institute Report 2012 can be ordered via

About BearingPoint

BearingPoint delivers business consulting with management and technology capabilities. As an independent firm with European roots and global reach BearingPoint serves leading companies and public sector organisations world-wide to align and optimise processes, IT and operating models with business strategy. Driven by a strong entrepreneurial mindset and desire to create long-term partnerships, BearingPoint’s consultants are committed to delivering excellence and value to their clients. The firm’s approach to working with clients is highly collaborative and designed to improve business performance, from strategy through to execution. BearingPoint currently employs 3’200 people in 15 countries.

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Ursula Steingruber
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Tel. +41 43 299 73 62