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The Shannon Trust transforms lives by inspiring prisoners who can read to teach prisoners who cannot. The Shannon Trust requested support to define the approach for starting their journey from being a charity reliant on external funding to a charity that generates some of its funding through sale of part or all of their reading plan.

How we helped

  • Identified offerings and assessed them based on commercial viability, channels, and operational impact
  • Identified commercial model options and assessed the pros and cons of adopting each model
  • Identified optimal journey to move from a charity to a social enterprise
  • Developed an action plan to enable the Shannon Trust team to further develop the strategy

Thank you so much for putting together a fantastic piece of work for us. We have much to think about but also much we can be doing in the short term. As a team, we are very enthused about the possibilities.

Angela Cairns, CEO, The Shannon Trust