Are you ready to unlock your business's full commercial potential?
Achieving Commercial Excellence in your organization is key to sustainable growth and your competitive edge. Yet, achieving commercial excellence is not easy with challenges such as resource constraints, fragmented internal collaboration and a lack of actionable insights. We often see organizations focusing heavily on one initiative, such as investing in a CRM system, without aligning sales processes or adequately training their teams. This fragmented approach can lead to missed opportunities and hinder overall performance.
At BearingPoint, we believe in a holistic approach to Commercial Excellence. Our Commercial Excellence Framework provides a comprehensive view of your commercial capabilities and gives you insights into key opportunity areas and your weakest links. True Commercial Excellence means strengthening every link in the chain.
Improvement on all areas of the framework not only drives higher revenues but also leads to operational efficiency and cross-functional collaboration in sales, marketing and customer service. Organizations can streamline processes, reduce costs and improve overall effectiveness, resulting in a more agile business.
The Commercial Excellence Framework
Our Commercial Excellence framework is built on six key dimensions that together are essential in driving commercial success. Each pillar that represents a key element of a commercially successful organization. The framework is used to assess the maturity of an organization on each of these pillars and provides insight into improvement areas and quick wins. After completing the Commercial Excellence Framework, we will analyze your input. Within three working days, we will share our findings with you.
Discover Valuable Insights with the Commercial Excellence Framework
The Commercial Excellence Framework gives you a clear, holistic view of your current commercial capabilities.
Through this assessment, you will:
- Understand your current Commercial Excellence maturity level
- Identify your biggest improvement areas
- Formulate and prioritize improvement initiatives
- Create a roadmap & kickstart initiatives to achieve Commercial Excellence.
Unlock your full commercial potential with our Commercial Excellence Framework.
Let’s discover how a holistic approach, tackling every dimension, can drive sustainable growth for your organization. Let’s Strengthen Your Commercial Excellence. Get Started Today!
Our holistic approach has driven measurable results across various industries. We have extensive experience in improving commercial excellence by assessing maturity across all dimensions, while also undertaking projects on specific dimensions to address unique needs.
Sanne Legtenberg, Manager Commercial Excellence at BearingPoint
Proven Impact for Our Clients
Some examples of our experience include:
- Commercial Growth in an International Staffing Organization: Our maturity scan provided key insights into the company's commercial capabilities across the 6 domains. We executed an elaborate survey among 80+ participants, leading to quick wins and initiatives with as a result an increase in overall sales performance.
- Customer-Centric Product Portfolio at a Lease Company: We developed global personas and customer journeys and executed a trend- and competitor analysis to define a future proof product portfolio and implementation guidelines for future relevance.
- Pricing Optimization and CPQ implementation at a SaaS Solution: We created a pricing strategy and matching pricing processes and architecture. By integrating Salesforce CPQ, we streamlined the pricing process, resulting in increased pricing accuracy and reduction in time spent on pricing-related tasks.
- Segmentation and Personalization at a Fashion Retailer: We set up effective customer targeting by delivering a personalization strategy supported with data-driven segmentation based on purchasing behavior, leading to an increase in customer engagement and satisfaction.
- Commercial Reporting Enablement for a Software Company: We supported the building of a data platform for marketing and sales reporting, involving the integration of various data sources and creating comprehensive dashboards. This has improved the decision-making processes and a better understanding of successful activities and channels in marketing and sales.
- Commercial Reporting Enablement for a Software Company: We supported the building of a data platform for marketing, sales, and finance reporting, utilizing our thought leadership in tech enablement for commercial excellence.