I drive the development of the BearingPoint brand in Ireland - defining and leading the implementation of effective marketing strategies that deliver growth in recognised customer value, human capital and revenue.
Having started my career in a marketing consultancy specialising in research and strategy, I moved to the financial services sector where I lead marketing programmes to grow the then infant domestic debit card brand to a national household name.
The technology industry is my current home and I’m proud to lead the Irish marketing function and to be part of BearingPoint’s world-class team of consultants.
I hold a degree in marketing from Sir John Moore’s University and a diploma from the Digital Marketing Institute. I have also completed the Yale School of Business Leadership Development Programme, through BearingPoint’s academic partnership programme.