Biens de consommation & Distribution

Koelnmesse enhances customer experience with a 360° view supported by SAP C/4HANA

With the help of the SAP C/4HANA Marketing Cloud, BearingPoint supports Koelnmesse in developing a 360° customer view of all target groups in order to constantly increase campaign effectiveness.

Hero prépare l'avenir avec une chaîne d'approvisionnement digitale harmonisée

L'entreprise internationale de produits alimentaires et de boissons, « Hero » a été confrontée au défi de savoir si elle devait améliorer l’environnement de son ERP. Avec le soutien de BearingPoint, Hero a acquis une vision claire sur la façon d'aborder l'avenir avec perspicacité et confiance.

Accor conserve son leadership dans le secteur de l’hôtellerie en réinventant son business model

BearingPoint a joué un rôle important dans les opérations de désinvestissement du groupe en conduisant le processus de Vendor Due Diligence IT.

L’expérience client à l’ère de l’intelligence artificielle

Quelle entreprise n’a pas encore aujourd’hui lancé son chatbot pour dialoguer avec ses clients ou optimiser ses processus internes grâce au Robotic Process Automation (RPA) ? L’intelligence artificielle tient-elle vraiment ses promesses ?

Kao Prepares for the Future by Increasing Procurement Process Efficiency Using SAP Fiori®

Kao can now manage its procure-to-pay activities with high consistency, timeliness and reliability

Sub-Saharan Africa Shows Western Retailers how to Leapfrog to the Future of Retail By leveraging a Sense of Community

Challenge the Perception of Chinese Retailers to Inspire Western Retailers’ Focus on Ecosystems

Leading Chinese retailers are defining a new ‘era of belonging’ by forging stronger ties with consumers through an innovative buying experience. They are also reinventing their own business models by introducing innovative new revenue streams leveraging “retail-as-a-service” offerings. CEOs at Western retailers can learn from Chinese business practices how to combine seamless omnichannel experiences with predictive analytics, to develop
customer loyalty and to innovate creatively to introduce new revenue growth.

Create a 'connection' with your customer

Today’s consumer is changing rapidly but not only due to technologically changes. Experience but also product quality, trust, and ecological concerns are making consumers more aware and more demanding. Retailers must address these drivers, using technology in innovative ways to move towards a sense of belonging that customers are seeking.